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Twenty Percent of Skin Care Dollars Spent on Upscale Products

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By: TOM BRANNA

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Baby Boomers, who generally have significant disposable income and are concerned with retaining their youthful appearance, may be the driving force behind the increase in upscale skin care products.According to The NPD Group, the sale of luxury skincare products priced above $50, particularly those with anti-aging properties, has grown 27% from 1997 to 2000. Now accounting for one-fifth of total category dollars, sales of luxury skincare products totalled $354 million for 5.3 million units in 20...

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